YOU'VE GOT EMAIL 26/05/2005

The majority of mobile phone users have email functionality on their handsets and don’t even know it, according to Orange. The operator has launched its ‘Email on the Move’ initiative to get customers into their inboxes. On its website, Orange has launched an online guide to take the complexities out of configuring your phone. While Blackberry push-email has become a mainstay of the corporate community, most consumers don’t realise non-Blackberry mobiles are also capable of sending and receiving emails or think it’s too difficult to set up. With the ‘Email on the Move’ guide, customers select their handset model and email provider, and enter their email user name, address and password. Orange then issues a code to complete the phone setup.

Orange has an introductory offer of a month of free email, after which GPRS charges vary depending on whether you’re a pay-as-you-go or contract customer, with prices ranging from 1p to 4p per email. Charges are applied per MB of data, with 1MB equivalent to 100 text-only emails of 100 words each. GPRS subscribers will also have access to the Orange World WAP portal and can check web-based email accounts such as free Hotmail and Yahoo services from there.

Contact: www.orange.co.uk